Christians like to invoke Pascal's Wager and say that if they are right and their god exists they have won everything and that if nonthing exists beyond this world they have lost nothing. In essence they ask non-christians "what if you're wrong?" In my own case, I will at least know that I refused to serve an evil being. But they are applying a false dichotomy. It is not necessarily the case that one or the other of those two considerations is true.
What if, after this life, we are judged by a being other than the christian god? What if the christian god is considered such a dangerous monster that all his followers are exiled -- for the well-being of the general spiritual population? What consolation do you have if you find that you lost such a bet that you thought you could not lose? I don't see how you could object that that would be unfair treatment. After all, you openly assert that you "deserve" hell.